Sweets by Rosanna

Sweets By Rosanna is a local cake shop that focuses on creating delicious cakes topped with unique and custom designs. They wanted a whimsical and fun yet clean and sophisticated feel to their brand. This was accomplished by creating icons with smooth lines and solid colors paired with a more organic, hand written font. I created the logo in two elements, the word mark and the icons, in order to have the freedom of applying them separately.
Brand Development, Illustration
Role: Designer, Art director
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Available for collaborations and other work opportunities – get in touch.
© 2017 Danielle Pignatelli